The moment the presenter has already determined the audience as well as the education need, it is important to consider making the content of the webinar very engaging to the audience. This can be done by three easy steps that can help create a very engaging webinar content and here they are.
Develop learner objectives
- Just like having objectives by teachers to students, presenters should also have learner objective to the audience of the webinar. This is the most critical part of creating an engaging webinar for the audience. It is important that presenters should know the major learning points of the audience. Strong learner objectives should be observable, measurable and achievable by the learner. These objectives must be immediately assessed after the webinar in order to determine whether your learner objectives where really met in the webinar.
Have a presentation outline
- The presenter should have an overview on the discussion points in the webinar. This would force the presenter to carefully outline these points while taking in consideration the formulated learner objectives. This will assist the presenters to create visual support for their points. In building outlines, it is recommended that you use simple key words to frame up these points quickly. Make your outline concise and organized in one focus. Avoid confusion by putting lengthy and complex words in your outline.
Create visual support
- Visual aids can help add life to the webinar presentation. You can opt to have graphics coupled with some texts. Choose interesting images since they can easily catch the attention of the audience. Visual aids are intended to add style, energy and interest to your presentation. In addition, have your visual aids and slides be available online for your audience to acquire. This will be a very good way to gain audience.
These are the steps in making a highly engaging webinar content for your audience. If you plan to have a webinar in the future, try to consider these steps and apply them.